The seminar was held in Dong Thap province and connected online to localities across the country.
Will put 5 million farmers on the e-commerce platform
It can be seen that digital transformation is a global trend and Vietnam is also promoting this process as part of the industrial revolution 4.0. In agriculture, digital transformation helps connect millions of farming households with processing and trading businesses, businesses that provide inputs for production, and especially importantly, opens up new consumption channels to help shorten The distance between producers and consumers, transparency of commercial transactions creates a healthy business environment for agricultural products.
For sustainable development in the future, agriculture needs to catch up with the trend of digital transformation, thoroughly apply science and technology, high technology in production and safety in agriculture. Thoroughly improve small-scale production methods, targeting large models and areas of raw materials for processing, preserving according to the correct process, labeling and positioning products clearly to create products. have the "quintessential" properties to consumers, thereby creating added values, enhancing product values, and increasing incomes and profits for farmers.
Nguyen Vu Hong Thanh - Director of the Postal Department - Ministry of Information and Communications said: “Digital transformation is seen as an opportunity and also a challenge for the agricultural sector in the country. to sustainable and long-term development, and at the same time raise the value of Vietnamese agricultural products towards the goal of sustainable export”.
From the available values of a rich agriculture, many products have been shaped as national brands such as longan, lychee, dragon fruit, banana... We need to do one more step to transform farmers into To become digital farmers, proficient in the application and use of digital technology platforms to meet the current market requirements as well as the digital environment, thereby creating "Transparency, multi-values promoting development agricultural and rural economic development.”
To accomplish this goal, the Ministry of Information and Communications has issued Decision 1034/QD-BTTT dated July 21, 2021 with the goal of putting 5 million agricultural production households on the e-commerce platform. promoting the development of the digital economy in agriculture and rural areas in 2021 and towards the target of 24 million households in the coming time. This will fundamentally change the approach, production and consumption methods, thereby creating a lot of surplus value for the economy, digitizing agriculture and rural areas.
E-commerce platform actively supports the consumption of agricultural products
Dong Thap is a southern province with a favorable climate for many kinds of agricultural crops and fruit trees to grow, creating a variety of specialty agricultural products such as longan, guava, mango, orange, tangerine... and many other specialties. is different. Faced with the complicated situation of the 4th Covid-19 wave, it was thought that seasonal fruits would have difficulties in reaching customers and consuming products, but thanks to the Make in Vietnam digital platform Typically, e-commerce floor Postmart.vn thousands of tons of agricultural products are fruits that have been consumed through the system of e-commerce floors and Postmart stores developed and operated by Vietnam Post.
Dong Thap Provincial Post Office is the unit that directly operates and implements plans to support farmers during the pandemic as well as "puts" farmers on its e-commerce platform Postmart.vn with specific plans and synchronous implementation. creating positive results and many positive signs showing the utility and value of agro-business methods in the digital environment. Up to this point, 255 tons of fruits and agricultural products of all kinds of Dong Thap have been sold through the post office, and 23,694 production households have joined the floor.
Sharing at the seminar, Mr. Nguyen Hong Phi - Deputy Director of Dong Thap Post Office pondered: "How to improve efficiency, improve efficiency, and increase income for farmers, especially in this period. Covid-19 pandemic? This is a problem that the Provincial Post Office as well as Vietnam Post are struggling to deploy in order to best support farmers.”
Digital transformation brings great benefits to farmers in which people will overcome the inherent weakness of depending on traders, being passive in finding outputs and consuming agricultural products produced by themselves. By successfully applying digital transformation in agriculture, farmers can now easily introduce the origin and farming process to sellers, thereby giving consumers absolute peace of mind about the quality. quantity of agricultural products. In addition, farmers are also proactive in finding wholesale and retail partners, and their agricultural product processing factories are available to consumers through the e-commerce platform Postmart.vn without geographical restrictions.
With the extensive transportation network of Vietnam Post, agricultural products of Dong Thap and other provinces will be quickly transported to processing factories, supermarkets, stores, specialized warehouses. used everywhere. Through the results and practical values that our Post Office has done for the people of Dong Thap, as a matter of course, farmers will quickly see the benefits from that actively and actively participate. , transforming the way of farming, cultivating and offering qualified products and organizing sales operations on a digital technology platform, improving value, making production processes transparent, and bringing products to market clean, safe
“With existing digital platforms, we are confident with a digital ecosystem from identity to electronic payment, we believe and commit to the people to accompany farmers to make changes. in agricultural and rural production in Vietnam in general and Dong Thap in particular," added Mr. Nguyen Hong Phi.
Also in the seminar, agriculture linked with tourism is a model bringing positive effects. Thereby, both promoting and creating local output for agricultural products, as well as adding new, attractive and environmentally friendly tourism products. From that fact, Dong Thap province has set out specific programs and plans to link interdisciplinary, creating new promising directions...
“Currently, in Dong Thap province, there are 60 active agritourism sites and more than 40 under construction, this is a relatively large number if you know that agritourism has just been launched in Dong Thap. The implementation of agricultural tourism has brought many benefits to the province when expanding tourism space and increasing incomes by 2 to 3 times for farmers. The Provincial Party Committee and People's Committee of Dong Thap province as well as departments and agencies also identify agro-tourism as a strategy that needs to be implemented methodically, with a connection between units to bring greater efficiency, contribute to It helps farmers stabilize their lives and production," said Ngo Quang Tuyen, deputy director of the Dong Thap Department of Culture, Sports and Tourism.
agricultural future in Vietnam. This is not just a short-term trend but a seamless journey to change the face of Vietnam's agriculture. Opinions in the discussion also said that the development of e-commerce will need corresponding logistics infrastructure to meet the needs of rural digital economy development. To do that, in addition to the efforts of e-commerce floors in supporting farmers, it also needs the interdisciplinary involvement of state agencies as well as logistics enterprises of which Vietnam Post is an enterprise. has the biggest advantage at present in solving the problem of multi-values, promoting economic development in agriculture and rural areas.
Source: Industry and Trade Newspaper